Monday, August 18, 2003

Marketing 101
Advertising is important, especially when you are trying to entice people to your yard sale or car wash. One thing to avoid using when making up advertising posters is the neon colored posterboard. How many times have you seen bright pinks or greens used on these signs and the wording written in red or blue? The clash of colors makes the letters unintelligible. White posterboard with block letters written in black may not be snazzy, but at least people can read what it is you are trying to advertise.

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